by Rick Rose | Feb 14, 2025 | Marketing Articles
Understand Your Audience Research Demographics Before I ever write a single word for an ad, I dive deep into understanding who my audience is. This means looking at age, gender, location, interests – you name it. I often find that the more I know, the better I can...
by Rick Rose | Feb 6, 2025 | Marketing Articles
Understanding Your Data Gather Relevant Data When I first dipped my toes into data analytics, I quickly realized that the first step is gathering the right data. You can’t make informed decisions without having the relevant information at your fingertips! That’s like...
by Rick Rose | Jan 26, 2025 | Marketing Articles
Define Your Purpose and Values Finding Your Core Message Creating a community around your online business starts with defining what you stand for. Think of the passion you have for your craft or the motivation that drives you every day. Pinpoint that core message, as...
by Rick Rose | Jan 25, 2025 | Marketing Articles
Implementing Effective Marketing Automation Tools Choosing the Right Tools for Your Needs When I started my online business, the sheer variety of automation tools out there made my head spin. I found myself asking, “Which tool is the right fit for my needs?” To answer...
by Rick Rose | Jan 13, 2025 | Marketing Articles
Understanding Your Audience Gathering Data One of the first things I learned in my marketing journey is that understanding your audience is key. To do this effectively, you need to gather data from various sources. This includes social media insights, website...