by Rick Rose | Mar 14, 2025 | Marketing Articles
Understand Your Audience Identify Their Pain Points One of the first steps in crafting a killer call to action (CTA) is to truly understand your audience. From my experience, diving deep into your customer personas can help reveal their main pain points. What are they...
by Rick Rose | Feb 9, 2025 | Marketing Articles
Understand Your Product or Service Know What You Offer Before even thinking about who you’re gonna market to, you need to get crystal clear on what exactly your product or service is. I remember when I first launched my own campaign, I was so excited that I...