by Rick Rose | Jan 26, 2025 | Marketing Articles
Define Your Purpose and Values Finding Your Core Message Creating a community around your online business starts with defining what you stand for. Think of the passion you have for your craft or the motivation that drives you every day. Pinpoint that core message, as...
by Rick Rose | Jan 25, 2025 | Marketing Articles
Implementing Effective Marketing Automation Tools Choosing the Right Tools for Your Needs When I started my online business, the sheer variety of automation tools out there made my head spin. I found myself asking, “Which tool is the right fit for my needs?” To answer...
by Rick Rose | Jan 24, 2025 | Marketing Articles
Building a strong online presence for your brand is no small feat. I’ve been in the marketing game for quite some time, and let me tell you, it’s a journey full of lessons and amazing experiences. So, how do we create a brand that just draws people in and makes...
by Rick Rose | Jan 24, 2025 | Marketing Articles
Step 1: Define Your Website’s Purpose Understanding Your Goals First things first, let’s get clear on what the heck you’re building this website for. Are you selling products, sharing expertise, or perhaps showcasing a portfolio? Defining your goals will...
by Rick Rose | Jan 23, 2025 | Marketing Articles
Understand Your Branding Needs Define Your Brand Identity First things first, you need to take a step back and think about what your brand represents. What are your core values? What message do you want to convey through your business? Spend some time jotting down a...
