by Rick Rose | Jan 17, 2025 | Marketing Articles
Step 1: Identify Your Niche Understand Your Interests and Expertise Let’s face it, starting an e-commerce store isn’t just about jumping on a trend; it’s about building something you’re passionate about. When I was starting out, I took a good long...
by Rick Rose | Jan 16, 2025 | Marketing Articles
Define Your Target Audience Understanding Who Your Ideal Customer Is When I first started using LinkedIn for lead generation, I realized quickly that not knowing who I was trying to reach was a massive oversight. Getting clear on your target audience is crucial. Sit...
by Rick Rose | Jan 14, 2025 | Marketing Articles
1. Understand Your Audience Research Demographics First things first, if you’re aiming for your content to go viral, you really need to know who you’re talking to. Dig into demographics and psychographics to get a clear picture of your audience. What are...
by Rick Rose | Jan 13, 2025 | Marketing Articles
Defining Your Marketing Goals What Do You Want to Achieve? When I start any marketing plan, the first step is to figure out what I’m aiming for. Are we looking to boost sales, increase brand awareness, or perhaps generate more leads? Each goal requires a different...
by Rick Rose | Jan 12, 2025 | Marketing Articles
Understanding the Basics of Influencer Marketing What is Influencer Marketing? So, let’s kick things off with the basics. Influencer marketing is basically when brands partner up with individuals who have a significant following on social media. These influencers sway...