by Rick Rose | Feb 20, 2025 | Marketing Articles
1. Understanding the Role of Live Chat in Your Sales Strategy What Live Chat Can Do for You When I first integrated live chat into my website, the transformations were staggering. Live chat essentially allows real-time interactions with potential customers, which can...
by Rick Rose | Feb 16, 2025 | Marketing Articles
1. Create High-Quality Content Know Your Audience Understanding your audience is the first step to creating impactful content. Over the years, I’ve learned that doing a little research can go a long way. You’ll want to know their interests, pain points,...
by Rick Rose | Jan 19, 2025 | Marketing Articles
Understanding Your Audience Getting Inside Their Heads One of the first steps I took was to dive deep into understanding who my customers are. I mean, who are they really? By analyzing data on customer behavior and preferences, I could create detailed buyer personas....