by Rick Rose | Jan 21, 2025 | Marketing Articles
1. Understand Your Target Audience Identify Buyer Persona When I started in marketing, I quickly learned that knowing who I was talking to made all the difference. Identifying your buyer persona involves gathering data about your audience’s demographics,...
by Rick Rose | Jan 18, 2025 | Marketing Articles
Know Your Audience Research Your Target Market Understanding who you’re selling to is half the battle. Before writing any product description, I make it a point to dive deep into the psychology of my potential customers. I ask myself questions like: What are...