by Rick Rose | Feb 14, 2025 | Marketing Articles
Understand Your Audience Research Demographics Before I ever write a single word for an ad, I dive deep into understanding who my audience is. This means looking at age, gender, location, interests – you name it. I often find that the more I know, the better I can...
by Rick Rose | Jan 21, 2025 | Marketing Articles
1. Understand Your Target Audience Identify Buyer Persona When I started in marketing, I quickly learned that knowing who I was talking to made all the difference. Identifying your buyer persona involves gathering data about your audience’s demographics,...