by Rick Rose | Jan 13, 2025 | Marketing Articles
Defining Your Marketing Goals What Do You Want to Achieve? When I start any marketing plan, the first step is to figure out what I’m aiming for. Are we looking to boost sales, increase brand awareness, or perhaps generate more leads? Each goal requires a different...
by Rick Rose | Jan 12, 2025 | Marketing Articles
Understanding the Basics of Influencer Marketing What is Influencer Marketing? So, let’s kick things off with the basics. Influencer marketing is basically when brands partner up with individuals who have a significant following on social media. These influencers sway...
by Rick Rose | Jan 11, 2025 | Marketing Articles
1. Understanding Your Target Audience Identifying Pain Points To create a sales funnel that truly converts, you first need to understand who you’re talking to. This means diving deep into the minds of your potential customers and identifying their pain points....
by Rick Rose | Jan 9, 2025 | Marketing Articles
Understanding Your Audience Identifying Your Target Demographic Before even thinking about spending a dime on social media ads, it’s crucial to really know who your audience is. I’m talking about understanding their age, interests, online behavior, and buying habits....
by Rick Rose | Jan 8, 2025 | Marketing Articles
Not Defining Your Target Audience Why It Matters When I first started out in internet marketing, I thought I could cast a wide net and attract everyone. Spoiler alert: that didn’t work. Not having a clear target audience is like throwing spaghetti against the...
