by Rick Rose | Jan 20, 2025 | Marketing Articles
Streamlining the Checkout Process Identifying Friction Points When I first started diving into e-commerce, I quickly realized how crucial it was to identify friction points during the checkout process. Friction points are those pesky little moments where customers...
by Rick Rose | Jan 14, 2025 | Marketing Articles
1. Understand Your Audience Research Demographics First things first, if you’re aiming for your content to go viral, you really need to know who you’re talking to. Dig into demographics and psychographics to get a clear picture of your audience. What are...
by Rick Rose | Jan 12, 2025 | Marketing Articles
Understanding the Basics of Influencer Marketing What is Influencer Marketing? So, let’s kick things off with the basics. Influencer marketing is basically when brands partner up with individuals who have a significant following on social media. These influencers sway...
by Rick Rose | Jan 7, 2025 | Marketing Articles
Understanding SEO Basics What is SEO? Alright, let’s kick things off by breaking down what SEO actually is. Search Engine Optimization, or SEO for short, is all about making your website more friendly for search engines like Google. Think of it as tweaking your...
