by Rick Rose | Feb 9, 2025 | Marketing Articles
Understand Your Product or Service Know What You Offer Before even thinking about who you’re gonna market to, you need to get crystal clear on what exactly your product or service is. I remember when I first launched my own campaign, I was so excited that I...
by Rick Rose | Feb 1, 2025 | Marketing Articles
1. Identify Your Niche Know What You Do Best Alright, let’s start with the basics. The first thing you really need to do is identify your niche. Think about what you’re passionate about and where your expertise lies. This is so crucial because if you’re not talking...
by Rick Rose | Jan 23, 2025 | Marketing Articles
Understand Your Branding Needs Define Your Brand Identity First things first, you need to take a step back and think about what your brand represents. What are your core values? What message do you want to convey through your business? Spend some time jotting down a...
by Rick Rose | Jan 20, 2025 | Marketing Articles
Streamlining the Checkout Process Identifying Friction Points When I first started diving into e-commerce, I quickly realized how crucial it was to identify friction points during the checkout process. Friction points are those pesky little moments where customers...
