by Rick Rose | Feb 13, 2025 | Marketing Articles
Define Your Goals and Objectives Understanding Your Audience One of the first things I do when creating a content calendar is define who I’m talking to. Understanding your audience is key! Are they young professionals? Stay-at-home parents? Figuring out their...
by Rick Rose | Jan 25, 2025 | Marketing Articles
Enhancing User Experience Why User Experience Matters Let me tell you, in my experience, user experience is everything. If your site isn’t easy to navigate on mobile, users are gone faster than you can say “bounce rate.” A seamless experience keeps visitors on your...
by Rick Rose | Jan 12, 2025 | Marketing Articles
Understanding the Basics of Influencer Marketing What is Influencer Marketing? So, let’s kick things off with the basics. Influencer marketing is basically when brands partner up with individuals who have a significant following on social media. These influencers sway...