by Rick Rose | Apr 9, 2025 | Marketing Articles
Understanding User Needs and Behaviors Getting into the User’s Head First things first, you’ve got to know who you’re talking to. Understanding user needs and behaviors isn’t just a nice-to-have; it’s essential. When I first started in digital marketing, I...
by Rick Rose | Mar 20, 2025 | Marketing Articles
Understanding Customer Experience Defining Customer Experience Let’s start with the basics—what exactly is customer experience? It’s not just how a customer feels after they make a purchase; it’s the entire journey they take with your brand. From the first time they...