by Rick Rose | Jan 15, 2025 | Marketing Articles
Do: Define Your Brand Identity Understand Your Audience First things first, understanding your audience is critical. When I started my own branding journey, I realized I needed to know who I was talking to. What are their needs? What problems do they face? By...
by Rick Rose | Jan 10, 2025 | Marketing Articles
Understanding Internet Marketing What Is Internet Marketing? So, let’s get into it. Internet marketing is essentially promoting and selling products or services via the web. Think of it as your online salesman, but way cooler. It includes a wide range of activities...
by Rick Rose | Jan 8, 2025 | Marketing Articles
Not Defining Your Target Audience Why It Matters When I first started out in internet marketing, I thought I could cast a wide net and attract everyone. Spoiler alert: that didn’t work. Not having a clear target audience is like throwing spaghetti against the...