by Rick Rose | Nov 30, 2024 | Marketing Articles
The Shift to Digital Marketing Understanding the Digital Landscape Let me start by saying, the digital landscape has completely transformed the way we do business. If you haven’t noticed this shift, you might just be living under a rock! Gone are the days of...
by Rick Rose | Nov 30, 2024 | Marketing Articles
1. Marketing Online is Just About Social Media Why Social Media Isn’t Everything When it comes to online marketing, a lot of folks tend to focus solely on social media platforms like Facebook, Instagram, and Twitter. Don’t get me wrong; social media is crucial,...
by Rick Rose | Nov 29, 2024 | Marketing Articles
Optimize Your Website for User Experience Streamline Navigation One of the first things I always tell my clients is to simplify their website’s navigation. When visitors come to your site, they should be able to find what they’re looking for without getting lost...
by Rick Rose | Nov 29, 2024 | Marketing Articles
Balancing online and offline marketing strategies can feel like walking a tightrope sometimes. One minute you’re neck-deep in social media analytics, and the next you’re prepping for a local trade show. From my experience, it’s all about finding that sweet spot where...
by Rick Rose | Nov 28, 2024 | Marketing Articles
Understanding Consumer Behavior Psychological Triggers When I first dove into the online marketing world, I quickly learned that understanding what makes people tick is key. Psychological triggers, like scarcity and social proof, play a huge role in how consumers make...
by Rick Rose | Nov 28, 2024 | Marketing Articles
Reach a Wider Audience Global Reach One of the most exhilarating things about online marketing is that it can reach across borders with ease. Unlike traditional marketing—where you’re often confined to a local audience—online marketing opens the door to a global...
