by Recrod Viente | Oct 18, 2024 | Uncategorized
At a meeting with media executives discussing a series of changes to the platform in Sydney, Australia, last week, Facebook’s head of news partnerships Campbell Brown finally said what everybody already knew. “Mark [Zuckerberg] doesn’t care about publishers,” she told...
by Recrod Viente | Oct 18, 2024 | Uncategorized
Facebook had a bad 2018 when it came to trust and privacy, leading to a growing chorus of calls for people to delete their accounts. On Monday, renowned tech journalist Walt Mossberg tweeted that he was quitting Facebook at the end of the year, for example. But top...
by Recrod Viente | Oct 18, 2024 | Uncategorized
The 1990s will belong to the customer. And that is great news for the marketer. Technology is transforming choice, and choice is transforming the marketplace. As a result, we are witnessing the emergence of a new marketing paradigm—not a “do more” marketing that...
by Recrod Viente | Oct 17, 2024 | Marketing Articles
We recently analyzed 11.8 million Google search results to answer the question: Which factors correlate with first-page search engine rankings? We looked at content. We looked at backlinks. We even looked at page speed. With the help of our data partner Ahrefs, we...
by Recrod Viente | Oct 16, 2024 | Marketing Articles
What makes marketing creative? Is it more imagination or innovation? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But marketing, like other...
