by Rick Rose | Dec 3, 2024 | Marketing Articles
Understanding the Fundamentals of Marketing The Marketing Mix: Product, Price, Place, Promotion When I started my marketing journey, the concept of the marketing mix was like a light bulb moment for me. This mix is fundamental because it encompasses the four pivotal...
by Rick Rose | Dec 2, 2024 | Marketing Articles
Understanding Your Audience Why Audience Research is Crucial Let me tell you, one of the first things I learned in marketing was that knowing your audience is everything. You can have the best product in the world, but if you don’t know who you’re talking...
by Rick Rose | Dec 2, 2024 | Marketing Articles
1. Understand Your Audience Identify Your Target Market First things first, understanding your audience is like having a treasure map. You wouldn’t go on a treasure hunt without knowing where to look, would you? So, dive deep into demographics, interests, and appetite...
by Rick Rose | Dec 1, 2024 | Marketing Articles
Neglecting Your Target Audience Understanding Who You’re Speaking To So, let’s kick things off with something I see all the time: brands not knowing who they’re really talking to. It sounds basic, but believe me, it’s a game-changer. I remember when I first...
by Rick Rose | Dec 1, 2024 | Marketing Articles
Define Your Target Audience Understand Their Needs When I set out to create an online marketing strategy, one of the first things I always do is define who my target audience is. It’s not just about demographics; it’s about understanding what they need and...
